Website Design + Website Development Blog

Segmenting the Digital Consumer

When segmenting markets for targeted marketing efforts – most of us look at basic demographics:  age, income, geography.  However, enter the digital age and what Gartner calls “Generation V”…no longer can target ...

First Steps to a Search Engine Optimized Website

If you own or are responsible for a website, more than likely you want people using it (also referred to as "traffic"). The process for creating, modifying or positioning a website to get traffic through search engine results is commonly ...

Watch for Dirty SEO

Run far and fast from anyone who guarantees #1 search engine placement through SEO. Many webmasters want to do whatever it takes to get search engine results, and thus do not realize that they might be "breaking the rules" so to speak in ...

SEO Back Links

Strategic SEO linking is a vital part of your Internet Marketing campaign.How do you request that other sites Link Back to your site? It is important that Link Backs include your company name and or important keywords in the href and the title ...

Marketing Plan Diversity

Every business has some form of marketing plan in place whether they know it or not. The plan is not always intentional or strategic, but if it is working, it is enough for some. I have worked with companies that proudly boast, "we have ...